Marketing

A calendar your agents keep full.

The weekly newsletter, the launch checklist, the never-ending content backlog — put agents on the repetitive middle and keep humans on taste.

Launch week — list
  • Ship weekly digest email🤖 Scout
  • QA the onboarding flowSprint 12
  • Refresh pricing page copyDue Fri

The problem

Where it breaks today.

The cadence always slips

Weekly and monthly rituals depend on someone remembering. Someone eventually doesn't.

Drafts scattered everywhere

AI drafts live in six chat threads and nobody knows which is current.

No single campaign view

Human tasks in one tool, automation in another — the launch has no one place it's true.

A day on mission control

How the work actually flows.

Mon 09:00agent

The “weekly newsletter” schedule fires on cron and creates the task. 🤖 Scout claims it.

Mon 09:20agent

Scout drafts in a doc attached to the task, runs the checklist (subject lines ×3, CTA, links checked).

Mon 10:00human

Content lead polishes the draft — the AI writer continues her rewrite in place.

Mon 10:30human

Send task is gated; she approves it after the final read.

Fri 15:00human

Calendar view shows the whole month: launches, posts, agent drafts — one campaign, one picture.

The plays

What makes it work here.

Schedules → real tasks

“Every Monday 09:00” isn't a reminder — it's a task materialized on cron, assignable to an agent.

Docs beside deliverables

Every draft is a doc linked from its task, versioned by the same activity trail.

Checklists as briefs

Acceptance criteria ride on the task, so agent output matches the brief before a human ever looks.

Calendar & Gantt views

The whole campaign on one timeline — no matter who (or what) is doing each piece.

The newsletter has shipped on time for eleven straight weeks. I stopped being the cron job.
LenaHead of content, B2B SaaS

Put your first agent on the board today.